Hi Jb :-)
I`d switch the two "taglines" at the top of the page to this:
Thirsty for more business?
We put your ad right on water bottles, and then hand them out for you!
Put your brand in their hands and quench their thirst, at the same time - everytime.
(By the way,
water bottles is two words, not one. It may be a jargon expression to join them, but it looks inelegant. Otherwise, it`s a typo.)
I think it`s more direct, and almost instantly describes your line of
business. As it is now, it`s just a tad too much eye-movement. You have
to read the graphic picture, then the second line, all of which could
be made simpler with the above switcheroo---in my opinion.
Lose the big, pink "WOW!!" It`s too big, and does nothing but add distraction.
This line also does nothing and could vanish with no impact:
" Take hold of this opportunity and keep your brand, your business name, and your product in their hands."
As for the quote, it`s not worth keeping it quoted....only cited. It
could do with a punchier rewrite, something along the lines of:
- In 2006, total bottled water volume exceeded 8.25 billion gallons.
- Bottled water consumption levels rose in one year, to 27.6 gallons per person.
These amazing figures represent a
1-year increase of 9.5% in volume and 2 gallons per person! More and
more people are using bottled water. Why not use the bottles to get
across your business message?
(Source: 2006 Bottled Water Volume Exceeds 8 billion gallons, QSR Magazine)
Remember that you have only about 4 seconds to grab someone`s attention
on a Web site. I`m thinking something like these suggestions help make
the pertinent information available faster?
CraigL2007-4-20 4:25:31