Hi Tony :-)
I looked at your site, knowing up front you`re starting off with the
passion and enjoyment, and you`ll move toward a full-fledged business
venture as time goes along. Even so, there are some things I think
could make the site better.
The one big issue is the massive, changing banner along the left
vertical. I was so distracted by that, I almost forgot to look at the
main page. Regardless of your budget needs, when an ad is that huge and
overwhelming, you may as well just throw your money in the toilet. Get
a different hosting plan, or hosting service.
On the site itself, my main impression is that your content is too
compressed. The font size apparently is set in pixels (13px), which
renders differently on monitor resolutions, type, and size. I`m using
an LCD panel, 1280x1024 and had problems just with the size.
Personally, I`ve found that setting the size in "ems" makes for a
better relative size effect.
Additionally, the line-height is too close. You have a tremendous
amount of information on the main page, articles and so forth. With
such a line compression, it just looks "too hard" in terms of the
effort needed to read anything.
Your mission statement has a title, "Main Street Insider News." I`d
just change it to "Our Mission." That`ll quickly explain why the site
exists, and what you intend to promote or discuss.
That`s the main thing: What are you offering? Obviously, you have a lot
of information. But why should I want that information? What`s it going
to do for me? How come I can`t see a nice big introductory smile (in
text) before I start digging around?
I`d like to see the overall layout spread out a bit more. If I wanted
the Wall Street Journal, I`d buy the paper or go to their online site.
I`d also like to hear your personal views and thoughts on these
Right now, you seem to have a compilation of what other people have
written about companies. But what`s missing is an "interpretation" of
what those people wrote. If I only want news on a company, I can get
that all over the place, see?
Where are your "personal tips?" Where will I see that YOU want to help me, the *small* investor with some education and advice?
I`m thinking that with a nicer layout, and some personal interaction on
your part with the viewer, the site would come closer to your