Forums: Discussions for entrepreneurs and small business.

Hi,

Since you are looking to generate leads and create market awareness, ListOrbit can help you through our eCampaigner.

eCampaigner is an automated lead generation tool. It creates and executes daily email campaigns for our customers, without the need for a marketing resource.

It begins by creating 1000 different customized marketing messages about your marketing value proposition, and then delivers these messages daily at preset intervals to everyone in the targeted database list that we provide.

These messages go out 14 or 28 times a year. Our typical customers receive about 25% market awareness and a 7% annual lead response. The leads come from people who open and read the emails, then call you, reply, or visit your web site.  We are able to identify specifically who visits your web site and who opens the emails from our campaigns. 

We have Observed in the email marketing industry that no one has come up with  such a product. Please contact or send an email for a demo.

Thanks

HI,

Jonathan has done a great job above honing in on some of your potential targets.  Now you need to get to them.  There are many ways to do this. 

If you are looking for leads for your existing sales team potentially you could look into appointment setting.  Telemarketing campaigns aimed at the above mentioned businesses are relatively inexpensive; and are a great way to build your teams confidence for other activities.  Our company generates these leads and would send them to one person in the company that will distribute them.  Some companies use them to support the sales cycle while others use them as incentive.

Direct mail when designed well and targeted is another great way to bring customers to you.  Your mail piece could include a mail back card which expresses interest in addition to your telephone number etc. 

Email marketing is a great addition to other forms of marketing.  I would use it as icing on the cake a method of drawing traffic to your site.

Finally, cold calling.  If your sales staff has people who are talented cold callers give them pointed specific leads to dial.  This will increase their likelihood of getting sales and interested. 

I hope this helped and let me know if you need any further help!

Regards,

Lead Generation is very important to get and increase your business. I have good experience with one Sales Lead Generation company which works superbly. Intelemark is very good in Appointment Setting, Sales Lead Generation, Event Registration. Appointment are more good and important to lead generation. I get many benefit and profit from this company.

BNI group was totally useless for me. I could not find leads for pizza place owners, photographers and such. If I did not find leads for them, they did not send business to me. It was a total waste of time and money for me.