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Inertia, in other words, can be a real b*&*^ sometimes. But for those of us poised to react quicker, change faster, and drive innovation rather than simply react to it, not only will we survive, we`ll thrive in an environment like this.
I think this gets straight to the point. The idea that large companies are simply incapable of adapting, and so experience a slow bleed until eventual bankruptcy is what we`ve seen much of lately.
Although, Craig, I disagree with your specific brand assessments—as far as I can tell, BB&B is still the industry leader, ahead of Linens n Things. There just seems to be to many suppositions in your assessment.
That said, I also think that JetBlue is adapting. And I think the overall trend we will see in the successful companies is that of continued adaptation. To keep the thread on-topic, I also think that we`re going to see a lot more of this type of direct, "we`re not BSing you" customer service from those companies who both experience successful growth and who are perceived as mavericks (which is what JetBlue is). Given the overall public disillusionment with truth and honesty (reacting to both corporate America and the gov`t), I think the smart businesses will try to capitalize by playing the role of "humble customer servant who is human just like the rest of us."
Ack, I need my morning coffee—I suspect that wasn`t as articulate as I`d hoped.
—J.
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