I hear you loud and clear! As a mom of a 4 year old and a 4month old, I know time to yourself is so precious, especially with product development. I admire your thoughts on not getting in too deep before you should.... keep off the credit if you can! No need to drown yourself...slow and steady will win the race!
I find that I need time to design and draw more and more. I do have requests to create things for weddings and events but my goal is to promote boxed notes offline. I am still in the development stages of my product lines as you can imagine that this takes time... 4:30am or 1 in the morning... when everyone sleeps! I`m a native NY`er, can you tell? lol
I will check out your storybook website - have you posted it for a critique here? If you can find my link to critique mine (What a pleasure to be critiqued!) and have a moment, give me your best shots! Best to you!
Great stuff - you`ve got beautiful designs! I can totally relate to the whole working the midnight shift thing ;0) It`s hard to find quiet time around here!
Hi Don - Good luck with your online business. It is difficult to create a buzz and sell that many products online. I used to have an online boutique for little girls. I didn`t have have a 1/2 of the inventory you have and it was very hard for me to manage. Still, some seem to do pretty well? I`m sure you`ll find tons of helpful advice from others here at SUN!
The painted maryjanes are adorable! The kits are a fun gift idea too. Do you sell them off your website as single orders? Are the MJ`s the only product you offer? They are just too cute...
How long have you been in business with Storybook? I see you have many vendors that sell your product already and I`m wondering how did you approach the vendors to sell the product? Did you have a mailing/or catalog sent to prospective boutiques and shops? walk in and sell or do you have someone else market your product? I`m going through the motions now trying to win some vendors ....
Thanks for the compliment! My catalog (a 1pg wholesale/retail sheet) is ready to mail. I`d like to get my boxed notes out there asap. First gather the orders then go to print.... I`m ready, set and all I have to do is GO!
PS If anyone wants to stop by a Christmas in July Sale - July 19 -20 1pm-3pm Est. time -- You can stop by to shop or network. Great group there...
Thanks again for the compliments on the shoes and kits. I will be selling direct off of my website when the kits arrive in September, but will also be selling wholesale to boutiques, gift shops ect. I currently only offer the shoes because it just got to be too much for me to carry all kinds of items in different sizes. I may add more items eventually but I need to see how busy I will be marketing the kits.
I have officially been in business since January 2006. I had been doing custom orders and selling that way for a while before I decided to take the plunge. I have had several reps approach me and had my shoes in a showroom at the Dallas Trade Center, but I decided to stick with one rep for now. I`ve gotten many wholesale accounts just from inquiries off of my website. I`ve also sent a few post cards out and did get some accounts that way as well.
Maybe you can find a road rep to market your products to stationary and gift stores? Then there are tradeshows but they can be pricey. I haven`t had great luck in the showroom setting, I find that road reps are more ambitious to sell your product.
Good luck with your first catalog mailing!
So, back to my question - should you ALWAYS "go big or go home" or should you "go big enough" for your life plan and learn to live with less success than you think you could really achieve?
I definitely prefer the slow and steady. I have to combine the work and home stuff all the time and there`s just not enough time in a day! If I went big, I KNOW that I wouldn`t have enough time for my two boys aged 6 and 8. So..with a controlled amount of business, it works for me. When it gets too slow, then I would just start plugging my product to other sites (to get the word out more). But recently, with the kids staying home for the summer, I haven`t really promoted all that much because I want to spend time with my boys. They`re growing up too fast! But thank goodness the website does most of the work for me. I manage to get in a couple of orders per week - so I`m lucky in that aspect.
But if it were my husband answering this question, he would definitely say..."Go Big!" But for me, I say "slow and steady!"