I had an unexpected comment yesterday, from a customer and even after 24 hours I`m not sure how to digest it.
I built my own website and it is what it is for now (read; please don`t tell me how to fix it), I have this customer call out of the blue and make an order,he was reading right off the website. when he came to pick it up, it was just me in my (big for me) small shop. he loaded his stuff up paid in cash (I always love that) and was inquiring about some other items (love that too). then from nowhere he says "I thought you were a much larger company" and explained the impression from my website.
he made another order so whatever he thought he decided my size was ok. but that got me thinking do others get disappointed thinking the business is bigger than it is?
am I loosing potential customers because they would rather buy from a smaller appearing company? I spell it out on the website I am a mom and pop operation.
Maybe I should just discount the comment, but for some reason it is burning in my brain.