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mscott2097

posts: 12

Jun 15, 2007 8:25 PM ET    Quote  Report Abuse
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I`m looking to start my business but need financing, but who doesn’t? I was thinking I could solicit family members and friends to help me, but I wanted to establish some investment criteria for them so they know what’s going on. The investment criteria would include things such as:

Investment amount
Rate of return promised by CEO
estimated length of Investment before return
Quarterly updates on company status
etc....

This is something I though about when talking to a family member and they were asking these types of questions. Would it make people more comfortable to invest? Is this a good idea and should I proceed. Thanks

 

 

CraigL

posts: 9051

Jun 16, 2007 1:26 AM ET    Quote  Report Abuse
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Another one: What happens to their investment if your business goes belly up?
robertj

posts: 1461

Jun 16, 2007 2:16 AM ET    Quote  Report Abuse
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The first question - will this be a loan or are they buying equity in your business?



-------------------------

Business Growth Masters, LLC -
Capital Catalysts for Entrepreneurs
Home of the Scalable Business Plan and QuikStart Capital Programs
http://www.bizgrowthmasters.com
info@bizgrowthmasters.com


mscott2097

posts: 12

Jun 16, 2007 2:52 AM ET    Quote  Report Abuse
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Well that would be one of the criteria. if the business were to go belly up then I would try my best to recoup their money, but it is a risk. I would like to say it isnt but thats not realistic. And it could either be a loan with a rate of return or they could be purchasing equity.

CraigL

posts: 9051

Jun 16, 2007 3:00 AM ET    Quote  Report Abuse
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That`s the point, isn`t it? An investment involves risk. In this case, like many, the ultimate risk is whether or not the business will succeed and make profits, or fail and lose everything, including the startup investment.

It`s why investors want to see a business plan. That shows the logic and reasoning capabilities of the startup entrepreneur, and helps in analyzing what are the odds that business will succeed or not. Nobody can know for sure, but at least having the variables there with some analysis helps. :-)
JohnCorey

posts: 49

Jun 16, 2007 11:40 AM ET    Quote  Report Abuse
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I know this is almost an impossible question. Then again it needs to be
answered for each deal.

What sort of returns are investors looking for if we are talking about a
normal business start up (total loss possible)?

One metric I have used is VC funds and the 25% they hope to make when
you average together the good and bad.

robertj

posts: 1461

Jun 16, 2007 12:14 PM ET    Quote  Report Abuse
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When you say 25% return - I assume you mean per year - which translates into a 3 X multiple at the 5 year point. That would be on the low side of the return most VC firms look for.

When you "do the math" on a VC fund you`ll see why they need to look for the "grand slam" projects that offer the potential for a double digit multiple return.

Whether one is dealing with a venture fund (a firm that invests other peoples money), a professional angel or private investors - each is looking for a return commensurate with the risk as they perceive it.

 



-------------------------

Business Growth Masters, LLC -
Capital Catalysts for Entrepreneurs
Home of the Scalable Business Plan and QuikStart Capital Programs
http://www.bizgrowthmasters.com
info@bizgrowthmasters.com


CraigL

posts: 9051

Jun 16, 2007 8:40 PM ET    Quote  Report Abuse
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The difference between a VC firm and a family investment is that the VC company averages out their wins and loses, first investing in many different opportunities. A family is a 1-time investor, in the ordinary context of this discussion.
LisaPR

posts: 53

Jun 16, 2007 11:50 PM ET    Quote  Report Abuse
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mscott2097

If you do a loan with family or friends try using Circlelending.com. They help administer loans between family and friends.

This may alleviate some of their worries if a third party writes up a formal promissary note manages the loan payments.

I have not used them yet but I plan on using them with a loan I am working on getting from an uncle.

 

robertj

posts: 1461

Jun 18, 2007 12:14 PM ET    Quote  Report Abuse
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The difference between a VC firm and a family investment is that the VC company averages out their wins and loses, first investing in many different opportunities. A family is a 1-time investor, in the ordinary context of this discussion.

To add on to your thought - VC firms:

  1. Invest other "peoples" money - their limited partners.
  2. Each fund has a specific life - so they must have a exit point within that time frame.
  3. Since about 50% of their investments go sour and their partners have high expectations - they need opportunites which can result in high returns - typically double digit multiples.

All of the above (plus more) make the VC firm quite a bit different from you family/friends. However, not all the differences are bad.

Also, these are not the only options for capital.

 



-------------------------

Business Growth Masters, LLC -
Capital Catalysts for Entrepreneurs
Home of the Scalable Business Plan and QuikStart Capital Programs
http://www.bizgrowthmasters.com
info@bizgrowthmasters.com


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