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Hi Riccar,
I like the previous idea about calling a local paper. Here's another idea. There are tons of radio talk shows and podcasts about businesses. Nobody makes a more interesting guest than a startup entrepreneur. I suggest you find the talk shows who are on air and ask to appear on the show. Our show has a toll free number so people from all over the US can call-in.
Good point Calvin.
It takes some research time, but by looking at all of your options Riccar, you'll be able to promote and market your business very cost-effectively.
Melanie Rembrandt, CEO, Rembrandt Communications(R), Rembrandtwrites.com
Hi Riccar, just had a look at your site, its beautiful!
Besides all the wonderful suggestions, you can also create a facebook fan page for your site, which will allow you to reach your target audience through "word of mouse".
Once you are able to reach out to a general audience via your fan page, you will easily be able to get your intended audience's attention through referrals, as you said yourself that the feedback is astounding.
Best Wishes,
Alvin
I have visited your site and it looks wonderful!
Sponsoring children's events is a good idea. It brings your site directly into your target market - the children. You can print out a sample wishlist and let them know they can do it online. Children now are in tune with web addresses and sites on the net. I cannot tell you how many times m kids have come home from school and have asked if I could check out a website for them. Maybe you need a little push from the children themselves. Tying up with reputable and established toy stores will definitely give credibility to your site.
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Kate
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