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holister

posts: 2

Oct 10, 2008 9:54 PM ET    Quote  Report Abuse
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I need to know how to get my website known....specifically in Boston.  I just started a sports related website for dogs and have baseball bandanas.  Needless to say, the baseball season will be over soon so I need to take advantage since one of the teams is currently in the playoffs. I took an ad out in newspapers and blogged on the fans website but no orders.  Do you have any suggestions for me?  I appreciate your time!  www.teamwoofoutfitters.com                                                                               THANK YOU!!                                                                                                       Holly
KarenSwim

posts: 11

Oct 11, 2008 2:07 PM ET    Quote  Report Abuse
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Hi Holly,

From your message, it seems you targeted sports fans but a better approach would be to target dog owners. Not all sports fans have dogs but dog owners will often buy novelty items for their pets regardless of their affinity for sports. You can play up the promotion with the play-offs but I do think you`ll see better results going after dog owners.

Good luck!

Karen
Words For Hire
http://wordsforhirellc.com




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Karen D. Swim
CEO-Words For Hire
Webline

posts: 687

Oct 11, 2008 8:40 PM ET    Quote  Report Abuse
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Are you getting traffic at all from the ads you`ve placed?

As a rule, splash/entry pages usually aren`t needed; take people right to the good stuff instead.

If you`re in Boston, might want to put the Boston items right at the top of the catalog, not the competitions.

I think you have some scripting errors. Right under the item image, the text links arent doing anything; at the bottom of the browser it displays " javascript:; " where it should display the page url ( usually ). So if this is supposed to take the viewer to another page or create a popup or something, it isn`t doing so ( at least not in Firefox ).

My biggest issue is that I have no way of seeing what they`re made of, how big they are, or any other information about them other than a price.

Webline10/11/2008 8:43 PM


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M Hall
Website Critique Community
International Society of Curmudgeons


cartess3

posts: 257

Oct 12, 2008 4:06 PM ET    Quote  Report Abuse
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Karen pretty much summed it up with... "Not all sports fans have dogs".
 
100% of your efforts should be going after dog owners and dog owners only. Your advertisements, articles, flyers, blog posts, or whatever must be in front of dog owners` eyeballs -- no exception. Otherwise, you run the risk of going broke trying to be "everything to everybody". Trying to be everything to everybody will only get you the type of results you`re getting now... nothing.
 
I have a 90 minute mp3 recording on this very topic on my site... it`s a free download, and you don`t have to sign-up to get it...
 
 
 
 
 


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Website Startup Coach: Step-by-Step Coaching to Help You Build a Profitable Business Online!
holister

posts: 2

Oct 15, 2008 9:51 PM ET    Quote  Report Abuse
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Thank you for your time and suggestions!
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