How can you possibly submit a proposal to a client before establishing their needs, objectives, requirements and how you will be able to deliver exceptional value?
My recommendation to all of you in similar circumstances is to build a relationship with the true-buyer and establish conceptual agreement.
Meet with them personally (which can be via a telephone conversation), establish their objectives, understand how the client will measure the success or otherwise of your intervention, and then what will be both the tangible and intangible value and business improvement to the client.
From there, you will be able to send a proposal to your prospect; which in actuality is a "summation" of what you and your prospect have conceptually agreed is a clear and correct path to go forward in this business relationship together.
Ric`s right. You need to talk to the client first either via the telephone or in person, before you can put together an effective proposal.
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