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How to approach businesses to submit their listings?

 
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Jatin

posts: 5

Jun 04, 2009 8:19 AM ET    Quote  Report Abuse
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Hi

I am launching a website for my city Ahmedabad, India.

On the site I am offering listings of restaurants, hotel, shopping destinations, etc. I have currently created submit your business form, advertise with us, etc in place of site under construction page on the site.

Now, I have contact details of all the businesses I have targated. What I want to do is send out an e-mail/newsletter to these businesses asking them to add their business to my website. In the e-mail/newsletter I wish to include Advertise with us info as well so tha I can get some advertisements as well.

My problem is I am confused about what to write in e-mail/newsletter .

Can someone please help me with this (probably with some draft text???)???.

Thank you in advance.

Jatin Joshi


asEZasABnC

posts: 64

Jun 04, 2009 8:58 AM ET    Quote  Report Abuse
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I find the easiest way to answer that question is to ask a search engine....
You might try:  "Wording for e-mail advertising for local businesses."



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Jatin

posts: 5

Jun 04, 2009 10:37 AM ET    Quote  Report Abuse
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Hi
Yes. You are right. I tried that first but couldn`t find what I wanted. May be I need to try different keywords.

Thank you for the suggestion.

Jatin Joshi


asEZasABnC

posts: 64

Jun 04, 2009 12:36 PM ET    Quote  Report Abuse
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Trying different words is the essence to finding your "keywords" on the Web.  Ask yourself, "if someone wanted to find me, what would they type into a search box?"

Tell someone about what you do or want to do.  Then ask a friend, ask a stranger, ask a relative...while they are sitting at a computer, what would they type?

You might be surprised at things you never thought of!



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nhgnikole

posts: 2660

Jun 05, 2009 1:02 AM ET    Quote  Report Abuse
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Before you write anything, you need to sit down with your business plan and decide what the value is. What is your purpose? What kind of businesses are you trying to attract? And what will you offer them? What value will they get for their money?

If you don`t have that, you will never be able to write a single marketing piece.

Jatin

posts: 5

Jun 05, 2009 10:44 AM ET    Quote  Report Abuse
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Hi nhgnikole,
 
Thank you for the response.
 
Actually, I am launching a city portal (the project started basically just as a hobby, I designed the website while learning, eventually it turned up so good and I thought lets make some money). So, I will provide restaurants, hotels, shopping destinations, theaters, hospitals, etc a free listing. They don`t have to pay a single penny.
 
I am offering each and every business a free page for their listing.
 
And will make some money with Advertisements and hotel booking commission (through affiliate booking engines).
 
So, any ideas???
 
Jatin
 
 
 
 
nhgnikole

posts: 2660

Jun 06, 2009 2:07 AM ET    Quote  Report Abuse
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So just tell them that then ... you are launching a local directory website, you would like to include their listing on your website. Please submit the following information (or put their information and ask them to correct any problems or opt out) by such and such date to be included in this directory. Thanks, your contact info.
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