Forums: Discussions for entrepreneurs and small business.

Hello Folks

I am a recent convert to the wisdom of the Startup Nation PR group...so I have another question.   A partner at a good Venture Capital firm has just agreed to be a `prize` for our Advisor Garage...the basic idea is that the entrepreneur or startup with the `best` elevator pitch within Advisor Garage by a certain date will spend a day with the VC firm to work on their business plan, pitch and get them `ready` for VC funding.

I think this is quite a good `prize` given the experience of the partners involved and what it could mean to a great startup but how best to get the message out to the right people and encourage them to refer others?

Feedback GREATLY appreciated!

Andrew
http://www.AdvisorGarage.com
http://AdvisorGarage.wordpress.com

 

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Andrew PS - Here's a free report on creating your startup success. Free report

Andrew,

I think you are at the right place for finding startups. What`s the offer? Where do we go to sign up? What are the rules? Who will judge? What is the judging criteria?

Use this first "contest" as a test. Promote it at SuN only and track the results for your next contest. Don`t try to rule the world in one fell swoop. There are plenty of candidates here.

How to create a large referral sunami? On your site, once a contestant applies online, the last step is to refer friends or associates doing a startup. Example reward: For every referral, contestant gets one entry into a drawing for a reward ... the more referrals, the more chances to win. Reward is your choice but make it interestig and valuable - at least enough to make people want it. Maybe a 4-day trip to Cancun or something. Trips like this are not very expensive to you but a 4-day paid vacation is something most startups would appreciate. There are so many incentive programs out there that are reasonably priced it would take all night to list them. But I think you get my drift.

Where do I sign up? I have an idea

R@

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Richard Arnold · Key Concept Writers · Business Communication: The "Key" To Success· Law of Attraction Blog · Life Ain`t Brain Surgery Blog

Why not just that? And blast it all over the AG site? Have a hyperlink to the "rules" page, and make them readable as any ordinary Web page. Then on that page, have a signup form.

Hi Andrew,

Great idea with the contest! We did something similar here at StartupNation recently and received a lot of entry requests.

One thing to consider...once you have everything in place to promote the contest, be sure to have some valuable information on your site. This way, first-time visitors will want to return for information other than just a contest entry.

Best of luck with the contest,

Melanie

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Melanie Rembrandt
CEO, Rembrandt Communications®, LLC
Visit www.rembrandtwrites.com for valuable PR tips and SEO copywriting help!
Twitter: @RembrandtWrites