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How important are trade shows for a web based homebased business?

 
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Davidm4210

posts: 14

Oct 10, 2010 6:58 PM ET    Quote  Report Abuse
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Trade shows are HUUUUUGE for a webased business.  You have no store front to get your name out.  Advertising and word of mouth are all you got.  Trade shows are tremendous because you usually can only go to ones that will have your target audience.  Not only can you attract new customers but you can build business relationships that will help you run your business better. 

I have met so many people that I now do business with regularly at trade shows.  That is just as important as attracting new customers.

To find trade shows in your area, check out a site like http://www.tsnn.com/

If you are seriously considering it, checkout http://www.atlanticexhibits.com/.  They can build you a professional exhibit and give you invaluable advice that will prevent you from wasting time and money. 

 

Good luck!!

WebJunky

posts: 549

Nov 02, 2010 6:48 PM ET    Quote  Report Abuse
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this depends mostly on your product offering.  in the retail industry, big or small, i have found that trade shows are beneficial. i have seen 200k businesses grow to 13M over time, and they attended trade shows from the get go. trade shows help tremendously from a networking perspective more than anything else



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Baricakoren

posts: 2

Dec 29, 2010 11:56 PM ET    Quote  Report Abuse
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Trade show are good for exposure. but main thing is good marketing.

if you have good marketing team then its good for your business. you can promote your business with the help of internet marketing too.

KHovde

posts: 3

Sep 13, 2011 11:42 PM ET    Quote  Report Abuse
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Trade shows are extremely important for both web-based and physical stores and businesses because they allow you to put yourself out there and meet your target audience. It's the perfect opportunity to make everyone aware of your website. Best of luck to you!



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Smash Hit Displays Quality trade show displays, including pop up displays, banner stands, and much more!.
LearnSEO

posts: 5

Sep 27, 2011 5:56 PM ET    Quote  Report Abuse
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I'd say if the business is real then trade show is important. That's where you meet people face to face and that's where you can start business relationships. 

I just started my own online business and have recently started wholesaling my product to retail brick and mortar shops.  How important is a trade show for exposure?

 



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Dec 17, 2011 3:50 AM ET    Quote  Report Abuse
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In my opinion, I think trade shows are very important to a home based business because it creates awareness to the local community that you have a business.



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Flashy Interactive | Professional Website Design | Interactive media | Flash WidgetsMarketplace.com
KacieParker

posts: 48

Dec 27, 2011 4:53 PM ET    Quote  Report Abuse
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They say human interaction is the best way to networking, and we all know networking is a must if you want to build your business. Whether your business is B2B or B2C, you'll need to attend trade shows to have exposure. 



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MMTProfile

posts: 129

Jan 18, 2012 11:07 AM ET    Quote  Report Abuse
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If you're selling physical products or some invention you've made, I believe trade shows and networking events are extremely beneficial.  



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ethanonweb

posts: 86

Mar 26, 2013 2:51 AM ET    Quote  Report Abuse
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custom trade show displays is important because it shows your brand and attract to your business .



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angelabrooks

posts: 3

Apr 13, 2013 10:34 PM ET    Quote  Report Abuse
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Trade shows are hard sell and can be expensive. I have done several and rarely made enough from the show to pay the booth fees - most people are browsing at shows and collecting information. If you could get them on an email list to stay in touch with them - it would be perfect.

You would also have to be at a show that marketed to your niche - other wise you would really have to work it to makes connections.

I have run my whole business online without using the phone and broke sales records. I have not been to any of the company rah rah shows either.

The internet levels the platform of all business - and for reach to parts of the world we would never connect with.

I have in turn taught my team to do the same - with amazing results
http://angelabrook.com/business-online/direct-sales-business-training



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Angela Brooks www.angelabrook.com
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