The placement of your targeted keywords/phrases is critical for good search engine results. This assumes that you have determined the keywords/phrases that are appropriate - words that your target market/customer would use to find your site.
Each search engine values the placement of keywords differently. Howerver, here is a general outline of the important places to use your targeted keywords:
Please note, when using keywords...try to limit the keywords to two or three on a web page. Do not put all your targeted keywords on one page. You`ll see that the above list talks about text not graphics... search engine do not see graphics (they see the alt image tag defined for a graphic). Also, keyword combinations of two or three words rather than a single word is more successful.
Researching your keywords is an important step to take, before determining what keywords to use in your website. So, you`ll pick keywords that (1) people actually use and (2) are not so highly competitive. Here are some keyword resources.
Well, he beat me to the punch, but in my opinion, Chuck`s answer is absolutely, right on the money!
Great answer, Chuck!
I hear what everyone is saying but I don’t totally agree with playing down their importance. I am somewhere in the middle on this issue. I feel that
This is the first time I`m joining this Forum. I`ve read all of your comments
and I`m still confused. I have a Service business,I`ve had my business site professionally redesigned and copywritten. I believe mega tags have been addressed in my business name businessbuilderscoaching.com and my blog,podcasts,radioshows are connected for additional content--now what do I do to get traffic to my site.I give a 2 hr free business health analysis in L.A., so I think I should get some who want a free analysis.So far- 2 months-zero. What am I missing? I know it takes time, so is it a good idea to advertise my site to drive traffic?
I`d appreciate all help.
How long has your website been live?
This may be more appropriate in the website review thread...but, looking at your site from a SEO view:
While your site has been indexed by the major search engines you have few backlinks. You should work on getting back links...which can be as "simple" as adding a link in your signature here at SUN.
Your meta description is way too large - too many words.
You need to focus each of your web pages on two or three keywords/phrases. While your site has been copywritten.. it is not really written for the web. People scan web sites rather than read them. So, descriptive paragraph headings are important (incorporating targeted keywords).
Your site uses java script to manage your navigation. While this provides some nice image affects, it can hinder search bots from properly indexing your site`s pages. For example, your menu is not seen by google`s search bot. You do have a site map which is good, but the links on the site map are not SEO friendly.