Great service Chuck.
Thats my first post anywhere and I`m impressed with the speed and quality of your response. Are all forums this good?...Loaded question I spose.
I`m a part owner/Executive of a small (18 staff) but growing Australian finance company, Standard Capital.
We have recently (1 week) launched an iMall at www.advantagenetwork.com.au. The initial idea was to assist our small business `partners` to sell online once we integrate a shopping cart and payment gateway. We get a commission for each sale from their website. (We have also started affiliate programs...Got ebay, Amazon, Sanity and others going up tomorrow and the weather). We thought rather than promoting their sites individually we`d consolidate into our own imall.
Monster Commerce and CCNow seem to be good models for us. Any other ideas. We will also be introducing our own Standard Capital 3rd Party Warranty for our Partners products.
We also offer free membership to our pureadvantage customer appreciation program where members will receive world class rewards such as cash backs and discounts when they buy online with one of our tradeadvantage partners.
We believe we have 3 major competetive advantages:
1. We are a Finance Company. We know small business finance issues, and provide our own unique Business Builder Marketing Loan. There is also Factoring opportunities here (we have a specialty small business factoring division).
2. 3rd Party Product Warranty from a Financial Services Company
3. Free membership program. Members to receive up to 8% cash rewards etc etc.
We have dedicated significant resources to this project including a full time developer specifically for this site (day 2 today).
I was going to rely on Alexa to track our world wide ranking. In light of your comment re Alexa ranking only with their toolbar users, this doesn`t seem a good idea. Is it useless to us?
I`ll look at Nielson/Netrankings now, I seem to recall looking previously and I think they charge for their service?? I`ll look again now anyway.
Any additional comments are much appreciated.
Business Services and Finance: www.scbusiness.com.au,
Retail Finance: www.standardcapital.com.au