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Hiring Web Consultant - why not?

 
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snowball

posts: 3

Nov 21, 2006 5:44 PM ET    Quote  Report Abuse
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Hello everybody. I spent a lot of time in last couple of weeks browsing through very interesting content on this website, and I am hoping that idea of joining  the community will help me get better understanding of business issues that I am facing to in my everyday business life. Hopefully, I might provide some tips that will be found useful by other members.

I`ve read few interesting topics related to web design or hiring web professionals. I am in that business as well and, from my experience, I think that we live in a time where majority of people, even if they are everyday Internet users, still are not aware of the complexity of the web design and development process. Don`t get me wrong here! I think that bigest portion of blame should be put on web professionals. Very often, expectations has not been met, or deadlines are nothing more than ink on the paper.

In order to help myself by explaining my position to potential Client, I`ve found a story that I try to stick to as much as possible in initial project discussion with Client.

Since my wife is an architect, I discovered a lot of similiarities between web design/development on one side, and architecture/engineering on the other. Without minimizing the fact that average cost of designing and building a house is much higher than average cost of designing and building a website, there are a bunch of similiarities related to discovering Client`s goals, requirements and limitiations, planning, conceptual design and other preproduction issues that are very important to be known before any accurate project cost can be provided.
Average Client will understand architects` or engineers` position and will never plan to build a house without an architect or at least, model house blueprint.

I guess my question is: Why average Clients in need of a website, will in 9 out of 10 cases, avoid hiring consultant who can, in short amount of time, articulate his/her ideas, objectives, etc (and even upgrade them) and prepare Project Documentation that can be used as a "Request for Proposal" Document sent to different web D&D companies? Replies to that RFP would be comparable and there would be significanly less room for misunderstandings, confusion and frustration.

Project documentation can cover, more or less, everything: from storyboard/prototyping, high-level functional specification, case scenarios, information and navigation structure, to design directions and content and imagery requirements. By receiving this document attached to Request for Proposal, web professionals would be able to provide honest and very accurate estimate, and Client would be able to comparedifferent quotes based on same, precise information.

How bad is that?




snowball2006-11-21 17:47:9
Gags

posts: 91

Nov 21, 2006 6:21 PM ET    Quote  Report Abuse
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I just launched my web site. I am new to the whole e-commerce world and had no idea the complexities and nuiances of internet marketing, SEO, meta tags, keywords, etc, etc.   This site helped me tremendously!  The question of why do most people avoid hiring a professional, I think is:  based on my experience of searching for someone to build me a site,  there are so many people out there claiming to be an expert and can give you a web site for $99 or even free when you register your domain here.... then, when you do come across a professional, and the cost is $1000 or $1500, you are not sure if that`s too much or not.  And I`ve visited many web developers sites that looked like they are homemade by a high schooler, that you don`t really know who to trust.  I think that`s where word of mouth and reputation are key, and that`s hard to convey, especially when ever other posting is a SEO expert or web developer.

snowball

posts: 3

Nov 21, 2006 6:39 PM ET    Quote  Report Abuse
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I understand your frustration. Provided quote ranges can be incredibly wide, but is also understandable if requirements are not outlined as best as possible.

From my perspective, in order to have a clear big picture, I need to know much more details than one page Word document. In order to get to the point where I know enough, I often need to spend decent amount of time without having any commitment from potential Client.

If that Client would hire consultant to articulate his requirements, than my quote would be much more honest and accurate. Or, in different scenario, I also offer them to hire me as a consultant, where I would deliver complete project documentation and let them shop around with it.

Did you end up using professional, or you did it by yourself? 
Nuevolution

posts: 1223

Nov 22, 2006 3:11 AM ET    Quote  Report Abuse
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Hello everybody. I spent a lot of time in last couple of weeks browsing through very interesting content on this website, and I am hoping that idea of joining  the community will help me get better understanding of business issues that I am facing to in my everyday business life. Hopefully, I might provide some tips that will be found useful by other members.

I`ve read few interesting topics related to web design or hiring web professionals. I am in that business as well and, from my experience, I think that we live in a time where majority of people, even if they are everyday Internet users, still are not aware of the complexity of the web design and development process. Don`t get me wrong here! I think that bigest portion of blame should be put on web professionals. Very often, expectations has not been met, or deadlines are nothing more than ink on the paper.

In order to help myself by explaining my position to potential Client, I`ve found a story that I try to stick to as much as possible in initial project discussion with Client.

Since my wife is an architect, I discovered a lot of similiarities between web design/development on one side, and architecture/engineering on the other. Without minimizing the fact that average cost of designing and building a house is much higher than average cost of designing and building a website, there are a bunch of similiarities related to discovering Client`s goals, requirements and limitiations, planning, conceptual design and other preproduction issues that are very important to be known before any accurate project cost can be provided.
Average Client will understand architects` or engineers` position and will never plan to build a house without an architect or at least, model house blueprint.

I guess my question is: Why average Clients in need of a website, will in 9 out of 10 cases, avoid hiring consultant who can, in short amount of time, articulate his/her ideas, objectives, etc (and even upgrade them) and prepare Project Documentation that can be used as a "Request for Proposal" Document sent to different web D&D companies? Replies to that RFP would be comparable and there would be significanly less room for misunderstandings, confusion and frustration.

Project documentation can cover, more or less, everything: from storyboard/prototyping, high-level functional specification, case scenarios, information and navigation structure, to design directions and content and imagery requirements. By receiving this document attached to Request for Proposal, web professionals would be able to provide honest and very accurate estimate, and Client would be able to comparedifferent quotes based on same, precise information.

How bad is that?





You have a good point... Why do clients disregard to hire a professional and instead spending about 50-60 hours or more on the computer... Just let a professional take care of it in an hour or so.
You want the honest true? Because most clients like the adrenaline rush they get from researching (only to find out they only confused themselves even more) their own web site. Other clients think that building a web site is like opening their Free trial of Photoshop that came with their computer and editing their pictures. They think that because they where able to rasterize, add shadows, and morph a picture that they are experts now. Others just like to push themselves to the limit and see how far they can get or think because they took an html tutorial online they are Web Designers...
AND.... Yes you are right, architects and Developers are very similar, the only difference is if an architect messes up on the structure.. it can be costly [material is expensive] and if a developer messes up he can always delete the code and start all over again which can be costly too because of time lost.
But yes... Web Site architecture can be extremely complexed if you are binding it to a Database or simply creating a page in a server language.


 

-------------------------

Edgar Monroy
Web Developer / Owner / Consultant
When starting your own business the need to "know-how" is greater than money!
http://www.nuevolution.net
snowball

posts: 3

Nov 22, 2006 1:04 PM ET    Quote  Report Abuse
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Well, from your (and mine) view, most of what you said is right. However, and as I said in my initial post,  I think that the lot of the blame should be put on web professionals (or "professionals"). Many professionals are taking advantage of Client`s limited knowledge which  in combination with following reasons, sets a road to disaster:

Reason 1: Web professionals downsize the importance of discovery and information gathering phases;
Reason 2: They spread a feel of "don`t worry, it`s easy, and it`s going to look and function exactly as you said";
Reason 3: They offer ideas and options without having any information about Client`s budget;
Reason 4: They accept to bid on projects without precise requirements;

Quality Web consulting service would solve this problem, because Consultant and Client would be on the same side of the fence. Based on fact that Consultant is not, by default, the one who will develop the web site, Client will have many benefits:
1. he will get an articulated set of documents
2. he will be comfortable with specifing the budget
3. he will get non-biased professional opinion about available solutions
4. he will be able to shop around, get accurate quote, and have ability to compare them;

snowball2006-11-22 13:5:53
TrustBuilder

posts: 77

Nov 28, 2006 10:56 AM ET    Quote  Report Abuse
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[/QUOTE]
You have a good point... Why do clients disregard to hire a professional and instead spending about 50-60 hours or more on the computer... Just let a professional take care of it in an hour or so. [/QUOTE]

For some, money is more scarce than time. I give up a couple of hours of sleep every night because I am in bootstrap mode and every dollar counts.

But, I am looking forward to the day when I can afford to pay professionals to do my jobs.
Andrew12006-11-28 11:0:17
LessAccounting

posts: 15

Dec 01, 2006 1:26 AM ET    Quote  Report Abuse
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my company builds websites and due to so many crappy designers undercutting us, we raised our prices.  We only work on projects 5k+ --- people have to realize you get what you pay for. 

my company


-------------------------

get your small business sock`s rocked off...yes, rocked off. http://www.LessAccounting.com
Chuck

posts: 340

Dec 07, 2006 9:39 AM ET    Quote  Report Abuse
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You do get what you pay for, and there are valid comparisons between those two professions.  Since it is valid, it`s worth taking it to the logical conclusion - in architecture/building, I`m sure there are any number of house plans and designs that are constantly reused.  When you look at a new housing development, buy a manufactured home, etc. - the provider of the home is saving by not having to have an architect (the equivalent of a professional website consultant) create individual plans for each of those homes.  They get a few plans and recreate the end result again and again.

In the same way, there are numerous sites out there with website templates - you`re not going to have an original and custom-tailored solution, but you`ll have something functional that might meet your needs (in the same way that a non-custom home won`t have exactly what you want, but you`re willing to compromise for the reduction in cost).

So it doesn`t surprise me in the least that people make this tradeoff.  Ten years ago the simplest website was a project, these days the needs of many website owners don`t rise above what`s available in commoditized products (templates), so web professionals will continue to have to adapt to that changing environment.


-------------------------

chuck fuller
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