Forums: Discussions for entrepreneurs and small business.

Hi. I`m so excited to have found this website. I look forward to learning and sharing with other entrepreneurs. My name`s Renee Patti and I own Shop Sublime, a women`s designer clothing boutique. We have a website, www.ShopSublime.com and a mobile fashion boutique which is a customized 34 foot RV that is truly a boutique on wheels complete with a dressing room. We take this Mobile Fashion Boutique to private parties, corporate events, charity functions, etc. I look forward to meeting you.


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Best regards,

Renee Patti
ShopSublime.com
My Email

Hi Renee :-) That`s a nifty idea---the mobile boutique! I particularly like that on your Web site you include a "Related products." That`s so unusual, and totally refreshing. 

Hello, Welcome to the sun! Looking forward to talking to Ya!   Agel562

Well thank you.


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Best regards,

Renee Patti
ShopSublime.com
My Email

Very cool concept with a lot of business savvy.

I bet shoppers love the convenience of you coming to them.

I wish you great success.

Mary Anderson
612-802-7891
24/7 Greeting Card Service - For Home and Business
www.GreetingCardGoldmine.com

P.S.  I AM only a phone call away.



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Mary
24/7 Greeting Card Store
www.GreetingCardGoldmine.com

• As a niche business model, word of mouth is certainly your best bet and may I suggest using discounted gift vouchers to be given to your current customers to give thier friends. E.g if your customer, Mrs Potter gets a discount voucher, upon presentation by her friend Miss Bloom, this entitles the friend to say, a 5%-10% discount. This also entitles Mrs Potter to say, points which when added up after a whlie she can use to collect some goods. You can use this method to build your clientele base while exploring new markets.
• Personally, for a niche product like we both share a passion for, I do not support the idea of fliers as its target market  rarely grab a hold of it. Other ways will be to place adverts with your boutique`s website and a catchy phrase, in say, Cosmo, or any well read female magazines in Arizona. The important thing is to target your market effectively without overstretching your ad budget.
• Do you make use of feedback forms with your customers? I think you should develop a means of capturing the information of your present customers and then keep updating them about your newest offering. You can use emails (which are soooooooo easy to forward), or you can get some nicely made video and post on YouTube for next to nothing. The link for this video can then be placed in your emails and then sent off to your existing customers. Encourage them to share the link with friends and family.
• The last method is usually effective for creating awareness, but its success is dependent on how well executed it is. It is the ability to create a viral message such that people do the spreading for you. With your brand, what should matter most is your ability to shorten the decision making process for your customers when they decide to purchase from Shop Sublime. This viral messages contribute to this decision shortening process and can be as simple as funny emails to videos, which get people to argue about simple things like g-strings or momma pants, which is better?

Hello Renee and welcome to SuN!

We are glad to have you in the community. Hope you find the site helpful and fun, and share your knowledge with us as well. A unique style of business and very cool site. Wishing you good luck and lot of success on your business.


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Mo, you do not know how much I appreciate all of your input. I am out of town until tomorrow evening but I plan on going over every piece of your input with a fine tooth comb. That is really awesome!! I really appreciate it. I`ll be in contact with you in the next couple of days. Thank you again. I`m really blown away by it. Have a great day!!


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Best regards,

Renee Patti
ShopSublime.com
My Email