I have had this website for a while but only had the opportunity to get serious in the last few months. I produce digital artwork from customer`s photos which is then printed on canvas or textured fine art papers.
I have been involved in graphic design in one way or another for 20 years but NO web experience at all. I designed this site starting with a basic template but there is not much of that left...it was the only way for me to get online quickly.
Yahoo Pagebuilder was an easy way for me to start so I`m not fluent in Dreamweaver, Front Page or any typical programs. This has been very much a learn as you go process and that`s why I`m here.
It has been optimized to the best of my ability at this point and shows up at the top only on very specific searches and only on certain engines. Google Adwords was effective for me (and my very limited budget) over the holidays and gave me hope that is could be a viable way to stay off the job market but I knew Christmas wouldn`t last forever.
My goal for now would be to get an order or two a day which is were I was last month. I am only getting 1/4 of last months sales at best. Still using Adwords just to make sure they still come in.
As far as copy...it`s pathetic and not the way anyone writes or speaks, but I can`t seem to come up with a natural way to work in the keywords. Actually, I wish I could hide it but I know that`s a no no.
Graphically, I tend to want to show too much work and the style is errr "organic" and crowded to say the least. In some ways I like it but I`m so close to it it`s hard to know anything at this point.
I owned a sign studio and an equipment manufacturing operation for 15 years but took some risks and didn`t cover my @#* as well as I should have. I guess they don`t call it risk for nuthin`! :^) My point being, I need traffic and sales with a limited budget. Free therapy wouldn`t hurt either. LOL!
Hopefully your expert "Fresh eyes" (and minds) can give me new inspiration.
Thanks ahead for your time.