Hi Kim, just a quick note, I hope I catch you before you get to far down the path. I`ve worked with a lot of people who invest big money in an ad that is really pretty but doesn`t get good results.
Have your resource help you write good, compelling, benefit driven sales copy that has a strong call to action.
I can`t tell you how many people have spent a fortune on advertising -- only to learn that a very small % of readers will take action from it.
Another tip. Not sure if you have a website and would benefit from getting more people on your subscription list. If so, and you have a sample or scrap book tip of some kind, you can offer that in your ad to drive traffic. Or have them a call an 800# for a special discount or something.
Wishing you a successful campaign!
PS If you can use a good resource to help you create the write marketing copy, I`d recommend writingusa.com
Melanie Benson Strick
Million Dollar Lifestyle Business Coach
& Virtual Team Building Expert
Discover "101 Ways to Triple Your Income by Outsourcing Your High Payoff Activities" at http://www.successconnections.com/101ways.