Have you ever gotten *this close* to free publicity that didn’t happen?

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Have you ever gotten this close to free publicity that didn’t happen?

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vwebworld

posts: 1237

Oct 23, 2007 10:12 PM ET Quote Report Abuse

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Janie... also House of Jerky was recommended in People Magazine`s 2006 Father`s Day Gift Guide.

That was unexpected until it happened.

~Roland

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Web Design | Best Beef Jerky | ecommerce articles | Follow vwebworld on Twitter

houseofjerkyjanie

posts: 1150

Oct 23, 2007 11:25 PM ET Quote Report Abuse

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Oh... thanks Roland, for mentioning that..Yes, People Magazine put us in their Father`s day gift guide without telling us. What an unexpected surprise that was!! But I have to say, as great as it is to be featured in a magazine, it`s really something to be caught off gaurd, and not knowing. Fortuanately we made it through that busy exciting time.

PRPro

posts: 441

Oct 24, 2007 9:15 AM ET Quote Report Abuse

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Hi All,

Janie, I`m glad to hear things are going well. With publicity, it`s nice to take a moment and celebrate the wins. Keep moving forward with your efforts, and the right media contacts will eventually come to you for information!

Melanie

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Melanie Rembrandt
CEO, Rembrandt Communications®, LLC
Visit www.rembrandtwrites.com for valuable PR tips and SEO copywriting help!
Twitter: @RembrandtWrites

LogoMotives

posts: 772

Oct 24, 2007 4:18 PM ET Quote Report Abuse

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The Wall Street Journal reporter I mentioned earlier in this thread (I think it was June 2006) recently asked that I send her a copy of my new book. She may work it into a new WSJ efforts of her`s. I never let a potential PR opportunity dry up - and keep those contacts on my list.

- J.

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Jeff Fisher | Jeff Fisher LogoMotives | Tweet! Tweet!

houseofjerkyjanie

posts: 1150

Oct 24, 2007 9:14 PM ET Quote Report Abuse

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Good luck Jeff! It seems like you do very well with the PR side of your business.

Thanks Melanie. I will keep moving forward with my efforts. As all small businesses do, we want to grow. I know this topic is about getting close to publicity, and I`m just hoping they did add us to their gift guide. I have to wait until Nov 15 to see.

As for People Magazine, I was a little amazed that they would just put us into their gift guide without telling us. How would they know that we would have the ability to fill those orders? When our website went crazy, we had to add a "How did you find us" question, and I was shocked when they started putting in People Magazine. Pleasantly shocked though.

So, free publicity can happen. Even when you least expect it.

Janie

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Have you ever gotten *this close* to free publicity that didn’t happen?

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Have you ever gotten this close to free publicity that didn’t happen?