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carriebenthem

posts: 13

Jan 04, 2011 3:09 PM ET    Quote  Report Abuse
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I need help on how to track the revenue using google analytics.I am running a products site but i am not able to track the revenue however it is showing the number of transactions.

Abhishek01

posts: 42

Jan 17, 2011 4:42 AM ET    Quote  Report Abuse
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actually i'm also interested to understand this thing. last some days i'm researching for that how to track the revenue



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Duston

posts: 11

Feb 04, 2011 8:46 AM ET    Quote  Report Abuse
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Hey guys - I don't know why Google has to make everything so dang hard! I'll try to explain this for you in a simple manner...


The first step is enabling ECommerce on your Google Analytics account. This can be done by logging in, clicking edit next to the web site you want to enable it on, and under the main profile information box, click edit again and change the E-Commerce option to Yes.

This next part you may want to get your web designer to do (if you don't have one, try an outsourcing site like freelance, guru, or fiverr). You need to add a bunch of Google code to your shopping cart. Here's a link to the code http://code.google.com/apis/analytics/docs/tracking/gaTrackingEcommerce.html.

Other than that it's just tweaking stuff here and there until your happy with the reports.

-Duston

LarryW

posts: 3

Feb 17, 2011 12:41 PM ET    Quote  Report Abuse
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@ Duston You also need to set up goals to follow the conversion lead and dropout points AKA conversion optimization, which is a key indicator in ecommerce.



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jamesalan

posts: 3

Dec 01, 2011 9:27 AM ET    Quote  Report Abuse
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Thanks Dustonfor this nice explanation. I also looking for this information.



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swaggy

posts: 86

Dec 01, 2011 8:40 PM ET    Quote  Report Abuse
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You explain it pretty well Duston. Thanks for that buddy for I am having trouble doing that thing on my e-commerce site too.



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