George Lois

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DoorMat

posts: 289

Jan 12, 2008 1:47 PM ET Quote Report Abuse

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Started reading a book by George Lois last night, "What`s The Big Idea"? Almost done, have enjoyed it very much. I plan to seek out other George Lois books now. Anyone ever read any?

LogoMotives

posts: 772

Jan 15, 2008 10:05 AM ET Quote Report Abuse

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George Lois is an icon in the advertising and design industry. As a student I was required to study him in my advertising design courses back in the 70`s. His book $ellebrityis probably my favorite. Iconic America is currently on my stack of books to read.

- J.

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Jeff Fisher | Jeff Fisher LogoMotives | Tweet! Tweet!

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George Lois

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