Forums: Discussions for entrepreneurs and small business.

Hi All,

My husband and I received some very insightful critiques the first time we did this (http://www.startupnation.com/Fridge-Artist-Magnetic-Colors-Website/topic/).

We have since completely revamped our website and we'd love to get your honest feedback. http://fridgeartist.com/

Many thanks in advance!

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FridgeArtist.com "You can't use up creativity. The more you use, the more you have." ~Maya Angelou

Hi,

A big improvement from the previous website. Love that you added the downloadable guides.

Here's my honest feedback: it's still generic and lacks that "fun" feel that makes you want to jump in and play with the magnets. The Curlz MT font that you're using isn't ideal for the web as it's hard to read. All your categories (kids, adults...) look mostly the same and nothing really stands out.

The area with the "Quick Links" at the bottom of the page made me question why it says "Quick Links" so many times (after taking another look, of course I understood, but your user might not take a second look).

Your pages are too long, an average user will not scroll all the way to the bottom and will not notice the small "learn more" link. You need to add the purchase information (buy now button) all the way at the top on each page for each category.

There still not enough examples, the therapy category doesn't even have any. Create a gallery section so people can see example of what they can do with magnets.

The "Shop" link on the navigation should really be "Buy Now". When I see shop, I'm thinking that there would be more products to choose from and you have only one. Plus, the "Buy Now" creates more of an action statement. Speaking of shop page, the price really gets lost between all the text. You need to make the price stand out more because that's what the buyer is interested to know when they arrive there.

There's an error on top of each page
<%@LANGUAGE="JAVASCRIPT" CODEPAGE="65001"%>

If you really want to take care of these issues and take your website to the professional level, then you can contact me directly.

- Yiana

On purchase page at the top there is an error

"<%@LANGUAGE="JAVASCRIPT" CODEPAGE="65001"%>"...

Also look at being more SEO sensitive to the .jpeg ALT tags

Flushed Color Dispersions are good colors .

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