Thanks for your note. Your PR distribution is going to depend on your goals. If you want major media coverage, your best bet is to research a few, targeted media members and then call them directly with your pitch.
If you want to spread the word about your business to a big media audience and get noticed by search engines, your best bet is to use a service like PRWeb or PRNewswire.
But please remember, media members receive hundreds of press releases so you will probably get better results if you perfect your pitch and create a specific list of media members to talk to directly (and even offer an exclusive story). Then, you can send out your release to let everyone know about your news.
For more tips on this, please see my free reports at www.rembrandtwrites.com
. You can do your own, cost-effective PR with great results - it just takes a little extra time and effort.
I hope this helps,
CEO, Rembrandt Communications®, LLC
Visit www.rembrandtwrites.com for valuable PR tips and SEO copywriting help!