Y`know, although technically oriented people see the installing of a
shopping cart and/or merchant account onto a Web site as pretty simple, those of us who aren`t
all that technical see it as a major issue.
Could you maybe develop a business where you do 1 thing---take an
existing Web site (probably self-developed, with all those problems),
and add a shopping cart?
This might seem on the surface to be a little tiny business. But with
all the self-builders here, I wonder if it mightn`t be a pretty large
market? It meets the criteria of making it easier, saving time, being
practical, and being focused. It also is a service-providing business,
doing 1 thing but doing it exceptionally well, and involving databases
AND credit card transactions.