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BrandThunder

posts: 9

Jan 11, 2007 11:00 AM ET    Quote  Report Abuse
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CookieMonster:

Thanks for the post.. I will just getting down this AM about some slow movement on the sales end and your post jazzed me!  thanks!

I have moved the site around again - not sure which section had the techno jargon (can you post the URL?) but I wanted to enhance the front page a bit. 

Glad you like the name - I was going down the path of BrandStorm (brainstorm..hehe) but that was not available then took the word storm and played on that...

Any additional input or suggestions is greatly appreciated!


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Patrick Murphy: Principal Brand Thunder Mobile: 614.316.3436 Email: patrick@brandthunder.com http://www.brandthunder.com
f00sion

posts: 1

Jan 18, 2007 5:30 PM ET    Quote  Report Abuse
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I really like those skins, I didnt realize the level of customization that could be done with FireFox.  It is unfortunate that it is such a small percentage of the browser market.  I`m sure it would be easier to attract customers if it could work on all browsers.
BrandThunder

posts: 9

Jan 18, 2007 5:57 PM ET    Quote  Report Abuse
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Thanks for the post!

I agree , if we could theme IE7 , we would hit the bulk of the market but at this time, IE7 is not conducive to theming without getting deep into the code which would possibly impact integrity.

The cool thing about Firefox is it skews towards a younger, male demographic.  My target customers (sports, music, entertainment) skews towards a younger demographic - and they tend to be tech savvy (texting, SMS) so I believe my targets will have around 20-30% penetration of FF users.

PLUS, if you look overseas, like Germany.. they have 50% penetration of FF.  Thus my focus on European football teams..

Keep the thoughts coming..please!  They really help me think through the issues.

PJM


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Patrick Murphy: Principal Brand Thunder Mobile: 614.316.3436 Email: patrick@brandthunder.com http://www.brandthunder.com
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