Has anyone else looked into the new Google Check Out? I don’t really see any cons to using it. Right now we use a proprietary shopping cart, and we also offer Paypal. Google will be our 3rd check out option. The biggest benefit, if you are a new website, is that the Google name is trusted more than a new e-commerce site.
Other benefits I can see are…
1-It doesn`t cost anything for Google adsense customers, so as long as you advertise using Google, then you save the credit card processing fees up to the amount of your monthly advertising spent.
2-If there is a refund or error, the Google interface makes it easy to handle, instead of trying to manually refund something through the processor`s website.
3-Google emails your customer with shipping methods and delivery information if you don`t yet have that ability built into your site.
4-Google puts a little shopping cart next to your adsense ads notifying customers that your ad stands out as one working closely with Google, yet another way to distinguish your website as above the others.5-We still have the ability to gather our customer’s emails and addresses.