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EmployeeConsultant compensation question (vesting, ESOPs and the works)

 
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EhudGer

posts: 2

Oct 10, 2007 11:50 AM ET    Quote  Report Abuse
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Hi all,

 

I am in the process of getting my high-tech startup going and as part of the process have begun negotiations with a consultant who in exchange for his expertise has asked for equity in the company. I have spent most of the past week reading about equity, stocks, ESOPs, vesting and anti-dilution agreements, and must say i feel a bit hazed by the whole thing.

My question are:

a. what would be considered an acceptable equity offer? (i dont mean the actual percentage figure, rather the "structure" of the offered equity: Are cliff provisions commonly used?what would be a "good" term for such an agreement? can i include milestones as provisions for vesting?)

b. where would i be able to have such a document drafted professionally?

c. do i need to define the value of the company, number of shares and price per share before entering such an agreement?

 

I would appreciate any input you might have on the matter.

Thanks

Ehud

EhudGer2007-10-10 11:52:1
robertj

posts: 1458

Oct 10, 2007 12:35 PM ET    Quote  Report Abuse
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I`m not a big fan of equity in lieu of pay (cash) for service providers/ consultants. It`s an expensive way to pay for services and limits your selections. Plus you will have a business relationship with this person for a long time and may not be able to "terminate" his/her services.

That said - you can and should include some vesting schedule in  your agreement. The vesting can be based on calendar time, specific company milestones, etc.  

robertj2007-10-10 12:35:52


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angola

posts: 31

Oct 26, 2007 5:50 PM ET    Quote  Report Abuse
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My question are:

a. what would be considered an acceptable equity offer?

In my experience, people want to know the same thing an investor wants to know when you pitch him/her for money: "What is my ROI? What will I get out of this deal? I`m risking my time/money here and I want to know that, at the end of the day, it will have been worth it."

IMO it isn`t about what percentage point(s) you give up in their mind typically; you must show them that, at exit/acquisition/whatever, if our business plan meets expectations, you can expect to receive $x or x% ROI. Annualized return percentages are good numbers too.
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