I thought I would let you know that Harvey Software, Inc. has published its “Internet Retailer’s Guide to Reducing Shopping Cart Abandonment”, a whitepaper addressing the correct ways to determine and present shipping charges to customers to help reduce the 50% to 70% shopping cart abandonment rate that many experience. The whitepaper guide is free for any StartupNation member to download at Harvey Software’s web site. (http://www.harveysoft.com/whitepapers/)
The ideas found in this guide are now in use at many very successful web sites. These techiques increase sales and market covered by just changing how you deal with shipping.
Let me know if you have any questions or comments...
Bert at Harvey Software, Inc.
Multi-Carrier Shipping Software and Supply Chain Solutions for Internet Retailers
Also a provider of free shipping information and resources at Harvey Software`s Parcel Shipping Blog along with free tracking solutions at TrackingPage.com...