This post`s of particular interest to the people who joined us at the 8th Annual Entrepreneur`s Conference at Duquesne University.
In our keynote, we talked about seven of our Small Business Blasts--our nickname for "pearls of wisdom"--for entrepreneurial success. But at the end of our talk, there were requests for some "bonus" Small Business Blasts.
So, as promised, the bonus "Blasts" are:
- Don`t Buy Into Your Own Hype
We`ve seen it over and over... yes, entrepreneurs who are so intoxicated by their own business ambitions that they`ve completed convinced themselves that they`re going to do amazing things without any great case-building or grounding behing their attitude.
This is a very dangerous thing. Of course, entrepreneurs have to be passionate and salespeople and maniacally committed to what they`re working on. But that doesn`t mean becoming a hype machine! You MUST research, listen, gather facts, analysis those facts, and then base your claims, plans and business pitches on REALITY. Otherwise, your great ideas could fall victim to the hype. What happens in that case? You make claims you can`t back up, you spend your money too quickly, you have to become reactive and play catch-up instead of being proactive and staying ahead of the curve. We want you to succeed, and if that`s a goal you share with us (and no doubt it is!), whatever you do, don`t buy into your own hype!
- Adhere to the Cheese Disk Philosophy, which, as oddly named as it may be, has proven to be a great contributor to our success over time. It`s all about cultivating opportunity. Since it`s explained through the included link, no need to go into detail here.
NOW, Pittsburgh folks, We can discuss these principles as well as address any other questions that you might have. And I`m hoping you use this forum to cultivate discussions with one another.
Great meeting many of you this morning...
Way to Start It Up!
Rich Sloan , Co-Founder, Chief Startupologist, StartupNation