Forums: Discussions for entrepreneurs and small business.

Okay -- this is a LONG post so you may need a strong cup of coffee ;-). This is the first time I have ever posted on a forum like this but, after reading everyone`s comments I felt compelled to explain and clarify some things and that can`t be done in just a few paragraphs. 

First, relative to the company logo and name...

Like many who have become involved with this company, I found out about it through someone I have known for many years. My neighbor is one of the first people to come on board for the US launch prior to the site even going live. He was brought on by Tom Ashlock, the #2 guy for North America. This is a real opportunity to be a part of an up and coming ecommerce giant that is already sweeping across Europe since it`s partial launch (just one auction) in 2006 in a couple of countries to the simultaneous launch across the European Union in July of 2008. They have ramped up to over 2.3M customers in Europe. 

What is important for people to understand is that these `reverse auctions` are an exciting way to get people to the site. They can get amazing deals on brand new, full-warranty, top-name products. However, there is much more to this -- DubLi will drive those customers using the auctions to a Shopping Portal where they can shop in a `virtual` Mall of over 500 vendors from retail stores like Neiman Marcus to airlines, restaurants, etc. This component of the shopping portal is launching this month. They will also be able to shop for anything they want to purchase online through a Shopping Search Engine that will launch in 6-8 months and is currently up and running on the European site.

 

This is no different than eBay attracting customers with their traditional auctions, Amazon did the same things with books -- Google provided searches -- but they all steered their customers to a shopping portal where they can buy anything they need online. DubLi is bringing something new, exciting, and extremely valuable to its customers -- the opportunity to buy great products at significantly reduced prices. When those customers use their shopping portal -- DubLi will reward them with free bid credits for the auctions and when they introduce the site to others they will also get credits. 

Those of us who are obtaining licenses are essentially acting as DubLi`s marketing arm to help them rapidly build a customer base through word-of-mouth -- viral marketing. It has become the fastest way to promote a product and demonstrated over and over again online with Facebook, My Space, Linked In, and all the other social and business networking sites. Michael Hansen recognized this as an incredible opportunity to build that customer base by employing just a snippet of the traditional `network marketing` business model. Rather than spending millions of dollars on traditional advertising methods that are no longer effective with DVR, Tivo, etc. he has opted to funnel that money into commissions to pay licensed reps for bringing in the customers. Sort of a `if you build it, they will come` with the added assitance of licensed reps spreading the word. However, the key difference between DubLi`s business model and the `network marketing` scenario is this is mostly `customer-driven` versus focused on bringing more people in on the business side. In Europe, they discovered that for every new customer who registered (at no cost) on the site -- they brought five more customers in the first 90 days. When you do the math you can see how fast that customer base multiplies.

 

DubLi independent reps are paid a commission every time one of their referred customers does anything on the site from the auctions to the Mall to the Search Engine -- every aspect of their site activity results in commissions paid to the licensed rep who brought them to the site. It doesn`t stop there -- every person those people refer and all the people those others refer -- they are all considered direct customers of the rep and that goes on into infinity as people continue to spread the word. In Europe, 2.3M customers (and growing) are tied to approximately 16,000 licensed reps -- that is an incredible ratio and why this is such a strong financial residual income opportunity for those of us coming in early on. There will be opportunity for others to obtain licenses further down the road but as DubLi becomes more known it will be tougher for a rep to find people who are not already registered as customers through another rep who recognized the future potential at the beginning. You can become a licensed rep and do nothing but introduce people to the site (easily done through DubLi`s soon-to-be-released new technology tool). Or, you can do what I am doing and opt to sponsor others in on the business side to duplicate your efforts and increase your residual earnings. You can earn additional commission by doing this but it is your smallest piece of your total income -- referring back to the customer-driven aspect of this.

There is much more I can share with you and I would love the opportunity to do so. I am part of a very strong team with a connection to some folks at the top of the US launch. All licensed reps come into the business through a current rep. I am seeking other entrepreneurial-spirited individuals to join my team and would love to speak with you if you are interested in further exploring becoming a part of this. Please call me at 303-915-7959 and we can talk direct.

 

At the very least -- I would love for you to register as a customer (at no cost) www.dubli.com/4158519 -- and I will send you a voucher number so you can redeem some free credits to use for bidding in the auctions. If you decide you want to join my team we can easily transfer you to the business side later.