This topic actually came up in my Women`s Business Group--Boomer Diva Nation. One of the members said she filled in as a temp on a job and was told by a manager that she was much she dressed older than she looked. She asked how old he thought she was and he said almost 15 years younger. So that generated a discussion about sex appeal and what is or is not appropriate.
I do believe in "good grooming" for men and women. I am more inclined to do business with a man who looks like he is well kept than with someone who looks and acts like he just came off of the farm (so to speak).
Men, unfortunately, are not held to the same standards when it comes to appearance at midlife---at least not by other men.
I`m a great believer that how you present yourself is how people perceive you. I had the same experience as that article last week.
I met with a new client "very successful" young woman. But the way she was dressed, she looked like she was in her early 40`s.(I guess the field of work she was in, she has to pass off as being older)
After breaking the ice and feeling comfortable with each others, she told me that she was only 26 years old! I`m 36 and I looked younger than her.
I don`t think that having sex appeal only applies to women but men as well. While some men might try to act tough and say "Shoot I`m not going to wear slacks and a tie" just to meet up with a potential customer. You should, get rid of the facial hair (the goat-tee and mustache) My rule of thumb facial hair and business don`t mix.
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