We are a supplements website originally created by my husband and I to promote supplements to the bodybuilding community. We recently decided to change our focus in that everyone can use supplements and we should promote to men, women, fighters, and the bodybuilding community. We wanted an easy to navigate site that allows a potential customer to easily find their products and checkout. Being in the fitness industry we have visited many supplement sites and have found them quite disorganized and difficult to navigate for the products we want. It's very frustrating. We didn't add a lot of frill to our homepage, just the basics. Our question is should we add more to the page to hold the customer or allow it to remain as simple as it is? Also any website critique is welcomed as we want to make it the best site possible.
"Building Champions with the Right Supplements"