Forums: Discussions for entrepreneurs and small business.

I work for a small Advertising and Market Research Company.  We are trying to develop a pricing model (some sort of equation) to make it easier/quicker to prepare quotes for potential clients.  Our first thought would be to approach it using Excel.  We would obviously need to be factoring in labor costs, overhead costs, a profit, etc.  Does anyone have any suggestions to point me in the right direction as to what works for other businesses and what I could take into consideration when trying to develop this equation.  Thanks!

If you are wanting to provide a unique service, try value-based pricing. At allows you to adjust certain attributes on a whim in or order to provide client quotes quickly. It also lets lower-income clients still be able to afford you, which will help spread the word about your services to higher-income clients.