I like the delivery business best, because you`re selling a concrete
product. It`s very hard to sell an abstraction like an ombudsman who
connects marketing companies to sales reps on a campus. Not to mention
you`d be entering the sphere of influence of the college`s own
On the other hand, everybody knows what a "delivery service" is. Even college students!
There`s no doubt in my mind that a majority of college students fall
into a certain general demographic, in terms of what they would want
delivered. There`s always a sort of "general store" somewhere in town,
along with a typical fast food place, pizza joint, and so forth.
If you were to build an inventory based on the "must have" items people
want at 1am, or any other time outside normal business hours, I think
you could build a winner.
What would be your growth potential? If you wanted to get bigger, and
not be a shopkeeper forever, how would you develop this business to the
point where YOU were no longer necessary. Where you wouldn`t have to be
present every day, and perhaps where you would have a wider influence?