Forums: Discussions for entrepreneurs and small business.

I think that Playboy made its mark first by being a lifestyle magazine with a lot of articles about how to attain that lifestyle. It came out in a time when many people were reading magazines, in print, but most magazines were sort of ho-hum. When Hefner bought the rights to the Monroe picture, that was the first major use of a nude centerfold.

It`s true that the centerfold became a huge component of the Playboy identity, but it wasn`t the *only* identifiable aspect of the magazine.

To my knowledge, isn`t "Maxim" magazine a place that emulates the combination of lifestyle and fine looking women? To try and build a subscription service on only pictures doesn`t strike me as having enough substance, particularly in the online world of anything from amateur to professional porn all over the place. There`s going to have to be something more to it.