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Every entrepreneur should read this book, here's a video trailer: http://www.burg.com/tgg/
Summary:
1- The Law of Value: Your true worth is determined by how much more you give in value than you take in payment.
2- The Law of Compensation: Your income is determined by how many people you serve and how well you serve them.
3- The Law of Influence: Your influence is determined by how abundantly you place other people's interests first.
4- The Law of Authenticity: The most valuable gift you have to offer is yourself.
5- The Law of Receptivity: The key to effective giving is to stay open to receiving.