I would like your input on www.backyardsimple.com.
This is my first attempt at a website - I am not a developer or designer, the site was built on a WordPress template. It is intended to be an online magazine dedicated to ideas for outdoor entertaining. I hope to monetize it in three ways: Adsense, affiliate product commissions and advertising (when traffic is sufficient to attract potential advertisers). My strategy is to have a clean, professional site that is easily and intuitive to navigate, has optimized content to attract visitors / page views and effectively "pre-sells" affiliate items related to outdoor parties. I have attempted SEO and believe I understand the general 'formula', but catch myself trying to optimize for too many or too few keywords.
I would like your input as far as 1) ease of navigation, 2) gaps in my SEO approach 3) general look and feel and 4) recommendations for improvement.
Thanks for your time and prefessional input.