Forums: Discussions for entrepreneurs and small business.

Good Evening

I wanted to launch my services in my region California and seek the advice of my fellow entrepreneurs. 

1) Which one is more powerful?  Word of mouth (from a satisfied customer) or a TV commercial?

2) Would you rather spend money on TV, Radio and newspaper ads or pass on the savings to your customers?

I am more inclined of going by passing the saving to my customers.  Meaning I would rather give my customers a chance to get free services when they refer me to a # of customers.  Rather than spending thousands of dollars in advertising in the dark and having no response. 

Any feedback would truly be appreciated.

 

1. Word of mouth is better and more credible than an advertisement.

2. Pass savings along to customers = myth.

Thank you cookie monster, I truly appreciate your feedback.

 

Nice, CM. And true!

I think this really depends on your budget, your product, and your target market.

Hi Nando,

In contemplation of your question I would have to say it`s toss-up. Both are good in their own way. The best FREE advertising you could do would be word-of-mouth. Words spread exponentially and this could be the goldmine you are searching for. Create a buzz and it can last forever.

TV advertising reaches a large market more quickly. It`s also NOT FREE. Look at infomercials though...if they weren`t worth it then why would they be so popular?

o I guess I think, if you`ve got the mon, have the fun! Do both!

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MY BLOGS:
http://www.sewing-from-home.blogspot.com
http://www.safe4life.blogspot.com
http://www.focusontheking.blogspot.com

MY SITES:
http://www.freefrompoison.com
http://www.sewing-from-home.com

Thanks everyone for you feedback. 

One more question, my next door business neighbors have mention to start using Ad Words from Google...has anyone used this before.  If you have, was it worth it?