The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for March, 2012

Get a Big Media Story in 3 Steps

As a small business owner, you may think it’s impossible to get a big, feature story about your company in one of your favorite publications, especially if you don’t have the money to hire a publicist. And while a publicist has the skills to build buzz and cultivate relationships with the media, it is possible [...]

Continue Reading

9 Big Marketing Ideas for Small Business

Small business owners are always on the lookout for that one big marketing idea that will catapult their business into the stratosphere.  What I’ve found, however, is that it isn’t just one marketing idea but many marketing ideas, implemented strategically and consistently over time that reap the best results.  Here are nine of my favorite [...]

Continue Reading

Setting Limits with Commitments

Across most of the country, summer, I mean spring has arrived.  After an unseasonably mild winter for many, like me, it seems as though summer is here bright and early.  While I don’t doubt that we may still get some spring rain-filled and cooler days, the heat and sun is prompting an early summeritus season. This week [...]

Continue Reading

6 World’s Worst Marketing Tips

I spend a lot of time talking with small business owners about how they can get new customers and grow their business.  I love hearing about new and innovative ways that companies and business owners have used to market their brand, build some buzz, and get their company in front of the right prospects.  While [...]

Continue Reading

Pitch Your Invention To 6 “As Seen On TV” Companies

For those of you who feel you have a product worthy of the “As Seen on TV” label, here’s a great opportunity for you. An impressive list of companies, representing successful TV brands like Snuggie, Perfect Brownie, Topsy Turvy, Pajama Jeans, EasyFeet, Tony Little’s Gazelle and many more, will be present on the campus of [...]

Continue Reading