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Archive for 2011

Bartering in Small Biz – How does the “Nation” feel?

I love to write fun posts about the exciting life of a mompreneur, managing time better, balancing entrepreneurship & kids, and organizational suggestions, BUT this week, I am too busy for a little fun.  It happens to the best of us, and this week I am GUILTY as charged.  I over-scheduled, over-planned, and over-committed myself.  [...]

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5 Questions to Ask When Hiring An SEO Copywriter

You realize that your site is not showing up in the search engines for your top keywords, and your competition is stealing your sales. It’s time to hire a search engine optimization (SEO) specialist to help you rank higher online. But before you hand out your hard-earned cash for SEO services, beware! There are many [...]

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Got an Action Plan?

Congratulations! You turned your idea into a business, and it’s time for the big launch. Now, you have public relations activities, SEO copywriting, marketing, social media, and other, activities to handle. It can be overwhelming… especially, if you are working with a small team. Well, don’t worry. All you need is some organization and to… [...]

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A brand new scheduling challenge for myself & YOU

Happy Mother’s Day! Remember when I ditched my cel phone for spring break with my family a few weeks ago?  The results were more than I expected. All parties involved seemed to be fairly impressed with the results. Well, I have a new mompreneur challenge for myself and some to-do list pointers just in time [...]

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Eight Simple Tips to Create the Ideal Home Office

Whether you work from home full time or after hours, it’s important to create a space that works for you and meets your needs. If you’re wasting time each day trying to find supplies, client files and other important information, it may be time for a home office overhaul. There are a few simple ways [...]

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Exclusive Interview with Rich Dad’s Robert Kioysaki

Recently, I attended a book signing for Robert Kiyosaki’s new, best-selling book, “Unfair Advantage – What Schools will NEVER Teach You About Money.” The author of the number one personal finance book of all time, “Rich Dad Poor Dad,” investor, entrepreneur, educator, and co-host of the new radio show, “What Does It Mean to You?”, [...]

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New Video Series from StartupNation: “Small Business Braintrust”

We’ve launched a great new source of content for you at StartupNation.com. It’s called, The Small Business Braintrust(TM) and it’s been extremely well received by our audience beta testing. While the audience beta testing included only my mother, I’m pretty sure she doesn’t have any special biases. Basically, the Small Business Braintrust is a video [...]

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Choose Words Wisely to Boost Sales

Chocolate. Jewelry. Cards. Ethical Roses. Ahhhh. All nice things for Mother’s Day… Wait, ethical roses? What the heck is an “ethical rose”? Well, that’s exactly what I thought when I was driving home from a meeting and listening to a very interesting radio spot. According to the announcer, we need to buy “ethical roses.” No, [...]

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9 of the Best Mobile Coupon Apps for Marketing Your Business

Approximately 30% of American mobile phone users have a smart phone and adoption rates are increasing.  According to comScore, a digital market intelligence company, it’s estimated that by the end of 2011, that number will have increased to 50%.    This represents a huge opportunity to small business owners who have retail locations or who sell [...]

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StartupNation 1, Facebook Squatter 0

Similar to our efforts on Twitter to claim the www.twitter.com/startupnation account name, we have now achieved something similar for www.facebook.com/startupnation. As I wrote a while ago here in my blog about the Twitter squatter who was trying to extort StartupNation, there are definitely systems in place at the social media companies that support ethical companies [...]

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3 Quick Updates to Improve Site Traffic

Your Website is up and running, and you love it. But, what do your customers think? If your site traffic is low (check your Google analytics to find out), it’s time to take a closer look at your site. The good news is, you can make a few, free changes that result in drastic improvements. [...]

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Three Big Startup Environments

Silicon Valley isn’t the only place that has investors, mentors, and billion dollar companies. The East Coast has Boston and New York City looking to even the playing field so that startups aren’t all forced to move out west if they want to grow. All of these spaces are growing together as innovation gets easier [...]

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The New Trend in Tradeshows for Inventors – “the Micro-Show”

Not too long ago, inventors and entrepreneurs had limited options available to them in regards to exhibiting their products at tradeshows. They could either attend one of the smaller inventor-related tradeshows, or they could go to a large national product tradeshow and exhibit alongside large, established companies. The first option offered very limited exposure for their [...]

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Do you ever ditch your smart phone?

As a mom and entrepreneur, I straddle my time between 2 different departments for lack of a better explanation.  I have my business goals, obligations, and deadlines/timelines, BUT I also have a responsibility to my family. Most importantly, I need to make it a priority to enjoy real-time with my sons.  I am not who [...]

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