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Archive for 2009

Entrepreneur Turns Hardship into Successful Business

After being diagnosed with multiple sclerosis, Cathy Kerns found that there was a need for fashionable walking canes and started KernsAble Enterprises, Inc. Today, Cathy is a successful business owner who turned a negative into a positive. Read her inspiring interview below: Tell us how you got the idea to start your business and why [...]

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Do Your Email Campaigns Measure Up?

What’s Average? One of the most common questions in email marketing is  “what’s an average response?”, or what’s a “good” open, click, bounce rate? Everyone wants to compare their results to the average and validate if their campaign results are “good”.  There are benchmark metrics for all email stats, but they vary widely by industry, [...]

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StartupNation.com, 2008 Summary by the Numbers

Thought I’d share some internal information about StartupNation and its performance as derived from Google Analytics over the year gone by. I figured, you, our coveted members and new visitors, deserve complete transparency. So here goes, in the form of a 2008 vs. 2007 comparison: 2008 vs. 2007, and % change     1) Number of Visits: [...]

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Invention of the Week #8: The Doodle Daley

This week’s invention was created by Susan Drexler, who decided she needed a better way to clean up dog messes in the yard. If you’re tired of stepping in your dog’s “Doodle” or cleaning it up each day with a plastic bag that makes your regular trash can smell, Susan Drexler has the solution – her [...]

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Small Biz Owner Gets Voice Heard in Senate

Instead of waiting around, Andrew Field, founder and president of PrintingForLess.com, and an award-winning entrepreneur, created his own economic stimulus plan for small businesses and sent it to U.S. Senator Max Baucus, chair of the Senate Finance Committee. Senator Baucus took note, and now, Andrew’s idea is spreading across the nation. It was featured on [...]

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Laid Off? Do This to Run Your Own Business

You just got fired for the last time. Now you’re in charge of the hiring / firing policy. Why? Because you are starting your own business… FINALLY.   To hang the “BOSS” sign on your door, here are 5 quick tips:   1)      Play to Your Passion: Figure out what turns you on – if [...]

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Invention of the Week #7: Dryer Shoe Holder

This week’s featured invention is the ” Dryer Shoe Holder”, which was invented by Richard Jackson, Sr. and Glenda Jackson.   Richard and Glenda have an issued US Utility patent on their invention.    Along with the winter comes snow, sleet, slush…and ultimately grimey, muddy shoes.  Dryer Shoe Holder was developed to help consumers launder their tennis shoes, without all that bumping and banging around in [...]

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Costco Magazine “Recession Busters” Article

They edited my article down a bit and ran it in their January Costco Connections Magazine. Thought you might enjoy it without the edits… Buck the Recession Recession. What recession?! Or so goes the attitude of some business owners in this tough economy. Take heart – they’re among a substantial number of businesses that are [...]

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Contract Terms, Part Two: Parties

“The common law doctrine of privity of contract means that a contract cannot (as a general rule), confer rights or impose obligations arising under it on any person except the parties to it.” 2004 edition of Chitty on Contracts In my last post, I dealt with indemnification clauses.  This time, I want to deal with [...]

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Free PR Tools for Do-It-Yourself Publicity

If you are working with a tight budget like most entrepreneurs, you can do your own publicity. Here is a quick list of some of the free services available to help you build buzz and sales: 1. Learn simple steps to start your publicity efforts with StartupNation’s Guide to PR here. 2. Check out the free, [...]

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My Dog, One Life-Loving Animal

The word “Animal” seems to fall so short. Here’s an update about Max for those many of you who expressed concern, support and love when I last blogged about his heartbreaking cancer diagnosis. First of all, he’s alive and happy, constantly at my foot in the StartupNation World Domination Headquarters (in the spare bedroom). He [...]

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How to Email Old Contacts in the New Year

At a recent email marketing workshop, several audience members asked me about old lists of customers or contacts they’ve gathered but have never emailed. Should they email them? Do they need to get permission again? All of these questions focus on the gray area of getting started building your email marketing list. Have any of [...]

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Invention of the Week #6: Expandable Power Strip

This week’s featured invention is the ” Expandable Power Strip”, which was invented by Yekusiel Teitelbaum.  Mr. Teitelbaum has an issued US Utility patent on his invention.    Most households contain multiple charging devices for cell phones, handheld gaming systems, cameras, MP3 players, etc.  The large plugs are bulky and sometimes prevent adjacent plugs from being used at the same time.  Expandable Power Strip enables the [...]

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2009 Looms Big for Entrepreneurs

My prediction? Some of the most exciting businesses of the next few years are going to be born in 2009 and grown from 2008 toil. It’s my strong view that the economic duress we’re all under as entrepreneurs is going to make us smarter, scrappier, more effective and ultimately far more successful. To help you [...]

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Credit Card Debt Out of Control? Help May Be on the Way

As 2009 gets under way it’s painfully obvious that the economy is still struggling.  Sales are continuing their downward trend, unemployment is rising, and many Americans are still having trouble paying their mortgage.  After struggling through 2008, the average consumer is facing the New Year at a financial rock bottom.  The best indicator of this [...]

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Give yourself a break!

  While the world focuses on economic news, it can be easy to turn inward and worry about your career and paying bills. You are probably working more hours and dealing with more stress each day. I know I was starting to feel major burnout too, and I finally decided to spend the weekend scuba [...]

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Is Your Website Listening?

Your customers have something to say. Are you listening? Is your website capturing this valuable information? Your small business website is an excellent tool for hearing from your customers and prospective customers, and for engaging with them. What is on their minds? What are new challenges of theirs that you can solve for them? How [...]

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Have you checked these two things yet?

It’s early Thursday morning, and I just remembered another “New Year” bit of information to share with you. If you haven’t checked these two things, you could be losing out on some great publicity and new customers: 1. What copy needs to be changed on your website? Do you have old copyright dates and outdated [...]

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The Capitalization of Community

Late last year (as if it was so long ago) I attended a keynote presentation featuring Larry Brilliant of Google.org and Malcolm Gladwell author of The Tipping Point. Larry Brilliant shared his inspirational story of leading the first organization of doctors to rid the world of smallpox and how it eventually lead him to his [...]

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