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The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for August, 2008

Ready-Set-Go! Sister-preneurs……

Sister-preneurs! Should you start a business right now or having trouble with your current one? I had the fantastic opportunity last night to help out a girlfriend, and client, Kim Kioysaki of Rich Woman (wife of Robert Kioysaki of The Rich Dad Poor Dad Company.) Kim asked me to participate in a PBS webinar special [...]

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All in the Family – The perfect niche businesses

I know these aren’t sustainable businesses, but they are the perfect niche businesses. Seems to be part of a new trend targeting every part of the family. Except poor, poor Dad. What niches do you target? Grandparents.com Grandparents.com is a life-stage destination for a new generation of active grandparents who want fresh ways to interact, [...]

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Study proves that personalized emails are more effective

Email marketing is back in the news with some statistics that could help you improve your email campaigns. According to a recent study by the Aberdeen Group, companies that targeted and personalized their emails received 57% more orders than those that sent out non-personalized emails (Brafton.com, July 28, 2008). The study also found that 96% [...]

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What I Learned About Entrepreneurship From My Dog

It’s amazing where–and from whom–you pick up lessons about running your own business. I found one today just by watching our dog, Beauregard. Since entrepreneurs normally love what they do, they may find it hard to charge other people for their abilities and services. Our dog has no problem with that. Beau believes everything is [...]

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