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Archive for June, 2008

Higher Pay, Fewer Benefits.

More than half of small business employers spent up to 10 percent more on health insurance in 2007 than in 2006, and nearly 10 percent of employers surveyed say they’ll either drop or consider dropping coverage this year, according to the National Association of Professional Employer Organizations. Employer-sponsored health insurance coverage rose 6.1 percent in [...]

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Has Your Phone Stopped Ringing?

I’ve talked to a lot of business owners recently who are seeing requests for information, incoming calls and in-store visits decline due to the economy. As an entrepreneur, you’ve probably noticed this too. And it can be easy to fall into an emotional trap of negativity and disappointment. If you are feeling this way, try to [...]

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Vision to Venture webcast is live!

Here’s a link to the webcast of my 8 Secrets to Startup Success. Throughout April and into early May, I was on a seminar tour with the folks at Microsoft Office Live Small Business. The tour, Vision to Venture (aimed at women entrepreneurs), was a huge success. Hundreds of people showed up in St. Louis, [...]

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The Eight Deadly Sins of Email Marketing cont.

Earlier in the week, I began a discussion about what you should not do with your email newsletters. In his article, “The Eight Deadly Sins of Email Marketing,” Ron Evans talks about the worst things you can do with your email marketing campaigns. Here are the final four “deadly sins:” Don’t send out HTML emails [...]

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Entreprenuers and health insurance

For entrepreneurs, the most burning question in growing a business is–how do I keep costs down? As you know, this is not a simple question to answer–especially when it comes to providing health benefits for your employees. I’ve been in your shoes five times. I’ve successfully launched five different startups and intimately understand the pitfalls [...]

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