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The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for May, 2008

Don’t Expose Your Assets!

There you are. You just finished reading Rich and Jeff Sloan’s book and you are fired up! You have an idea that you are certain will make make the invention of those small yellow sticky notes look like small potatoes. Not only that, but you are so proud of yourself, because you have done exhaustive [...]

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Green As Cyclical…Is It All A Fad?

Thanks for the great response and feedback to my last post, I’ve got a queue of businesses I’ll be profiling over the next few months and will report on findings in coming posts … Social entrepreneurism is a business model that is marketed squarely under the “green” banner. The more I dive into this topic, [...]

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What Indiana Jones can teach you about running your business

After a nearly two-decade hiatus, Indiana Jones is back in a new adventure that is ripping through box offices across the world. Ever since Raiders of the Lost Ark captured the world’s imagination in 1981, philosophers, professors and college students alike have tried to decipher Indy’s iconic image. They say, “Look, we know this is [...]

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Making Yourself Vulnerable Can Be Profitable

As a new startup company, every day and every action item is intense. As entrepreneurs we often act in a fashion that is bold and confident with a “take no prisoners” or “damn the torpedoes” attitude. It’s what often allows us to power through challenges that would just be too daunting if we actually took [...]

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Homage to Romeo

Sadly, Romeo, one of our beloved dogs has passed away. It was time. He was twelve. But it’s never time, is it? We’re sorely missing him today. He’s not laying across our feet, wagging his tail at the door, bopping around outside with an overzised ball in his mouth. Romeo had a special “spirit” connection [...]

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Some Thoughts On Social Entrepreneurism

Hi! I was thinking how I might tackle the topic of mission-driven businesses and social entrepreneurship and it reminded me how many people are still unfamiliar with the concept of a mission-driven business. There is so much great press on the terms of the day: green, eco friendly, fair trade, social entrepreneurism, and this seems [...]

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The Ultimate Home Office

I know… The home office sounds to some like a place where you might escape the wound-up intensity of the corporate world. But the home-based business warriors in the StartupNation community know better. Just because we’re working from home and sidestepping the commute-and-cubicle drudgery doesn’t mean our feet are kicked up on our desks as [...]

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Doing business internationally

There are a few main methods of scaling your business, including: investing more in online or offline advertising, franchising your company, opening up offices in other cities and countries, expanding your business into the international market. With the advent of the Internet and email marketing, the markets of the world have become more accessible to [...]

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eBay’s Latest Head-Scratching Promotion

Hi gang,  Late last week,  eBay rolled a new site promotion.   Here it is, taken from the Community Announcements board at eBay.com: ***Offer Free Shipping and Get 15% off your Final Value Fees from May 23-June 1*** Hi everyone. Offering free shipping is a great way to make your items stand out from your competition. Buyers love [...]

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Working Through the (Holiday) Weekend

Woo-Hoo!! Memorial Day weekend is here!! It’s the unofficial kickoff to the summer months. A time when the working world gears up for outdoor activities, fun and frivolity. Today in my hometown of Detroit the baseball Tigers, basketball Pistons and hockey Red Wings all have home games, two of them playoff games, and one of [...]

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Sales continued: Listening to your customers

In his book, Succeed and Grow Rich through Persuasion, Napoleon Hill listed eleven traits that the successful salesperson must possess. I have adapted these and created my own Nine Traits a Successful Salesperson Must Have: Knowledge of merchandise Belief in the merchandise or service Knowledge of the prospective buyer Ability to make the prospective buyer [...]

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The art of the sale

The skill of sales is one of the most-prized attributes that an aspiring entrepreneur can have. The ability to lay out the reason why someone should buy from you and not your competitor, in a customer-centered fashion – and then go for the sale at the exact right moment, is more difficult than one would [...]

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An Early Start to a Startup Day

So what do you do when you wake up at 4am with a leg cramp and then lie in bed for the next 45 minutes wondering if it will come back while the challenges of the upcoming day are whirling through your brain? Well, if you’re the CEO of a startup company you get up [...]

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A Strong Foundation

Let’s hit the button on the “Way Back Machine” for a moment today. One of the things we took a great deal of time with as we started up Showcase U is talking about, evaluating, brainstorming and then painstakingly documenting the foundation for the company. This included a well researched business plan and moved to [...]

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Creating a mission statement

If you are in the process of launching or revamping your business and you have a solid business plan in place, there is just one more element of organizational planning you need to consider. It’s very important to create or improve upon a mission statement for your company that your team members can agree to [...]

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Birth of a Startup

I’ve been the StartupNation chief community officer for four years. That’s four years of day after day hanging around eager entrepreneurs, and drinking in the most phenomenal information on the planet to learn about starting and growing a small business. It’s been a PhD in Entrepreneurship under the tutelage of Jeff and Rich Sloan, chief [...]

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Tracking your email messages saves time and money

Let’s imagine for a moment that you have gone through all the necessary steps to create and develop a successful email marketing campaign. You have spent many hours putting together a great looking, well-designed newsletter, and have obtained numerous email addresses from your customers through your web site’s Sign-up form. You have even created an [...]

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On the subject of innovation

I was absolutely fascinated by this article in the NY Times. It reveals how the brain works and how habit patterns are literally carved into our brains in the form of neural pathways. It went on to describe the fact that we can significantly strengthen our mental capacity by consistently trying the same things in [...]

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