The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for 2005

Searching for a Success Principle

Why do we entrepreneurs educate ourselves? Sparing you a diatribe on knowledge theory, I’ll cut to the chase: For those who succeed, education is a supplement to, but not a replacement for, drive and self-belief. There are scores of great business books and theorists out there. In addition to the StartupNation book, I’ve found inspiration [...]

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Know your ”most valuable purchasers”!

A recent Nielsen/Netratings study indicates that a approximately 18% of online buyers account for almost a whopping half of total online spending. Nielsen/Netratings nicknamed this group of active and loyal buyers ‘most valuable purchasers’ or ‘MVPs’. And the takeaway is that you’ve got to know who these customers are. If you are conducting ecommerce, make [...]

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Another clever holiday promotion

This holiday promotion we received demonstrates how clever and creative you can be in the electronic medium. It’s from a company we respect a lot called Enlighten, based in Ann Arbor, MI. If you’re trying to think of viral opportunities online, there’s much to learn here. now this wouldn’t be chump change to create, but [...]

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A Dish To Pass

At this time of year, you might bake cookies, or make Aunty Betty’s Crab Dip to take to a gathering. I’ve been considering the significance of the dish we choose to pass. When you taste something really good, you remember who brought it. You might even ask for the recipe. Back to business: What you [...]

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Park Moms, Inc.

We label people. Even ourselves. But it’s a good idea to remember your waitress may also be a biochemical engineer; Your mailperson may be a former radio personality (I know one!). One of the things people always say when they work alone at home is that people think they are just looking for a real [...]

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Why more people will start up

Have you read the most recent BLS report? If you’re like most people, you don’t even know what a BLS report is! BLS stands for "Bureau of Labor Statistics," and this government office puts out a quarterly report on trends in labor in the U.S. The big news from this quarter’s report isn’t the expected [...]

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