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10 Steps to Open for Business

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Web Marketing

Increase conversion rate from your marketing efforts

Conversion rate should be a key focus If you're in business, increasing your conversion rate should be a key focus. Conversion rate is the percentage…

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Are You Guilty of These 3 Frightening Words in Your BtoB Content?

Is Your Copy Scaring Customers Away Right Now?   While frightening decorations, costumes and haunted houses are popular this month, scary, BtoB content is not.…

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Turn Negative Nancy's Frown Upsidedown

A positive attitude is a winning attitude. So what do you do when a member of your sales team is a real downer? Negativity can…

Hundred-Dollar Bills

Making Your Office Cost Efficient

Greater profits can happen when your office is cost efficient An ultimate goal of running an office or a business in general is to make…

Blogging

3 tips to ignite sales leads from your blog

Blog your way to sales leads! “Start a blog.” We have heard this advice numerous times now from marketing experts. It sounds simple, but without…

Business Tax

Tax Implications of Worker Classification

"Worker classification continues to be a point of contention with the Internal Revenue Service (IRS) and the Department of Labor (DOL)." according to Plante Moran…

Small Business Owner

The client-designer relationship

Client and Designer Relationship: Clearing up any misunderstanding Working with a designer should be a somewhat simple process but there seems to be a lot…

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Inventor Introduces Budsband Through Successful, Kickstarter Campaign

The Good Widget Company creates a simple solution to tangled earbuds This one definitely goes in the “Why didn’t I think of that?” category. A…

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The client-designer relationship

Working with a designer Working with a designer should be a somewhat simple process, but there seems to be a lot of misunderstandings when it…

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Sell your product to a "big box" store

How to sell your product to a "big box" store Introducing New Products Why is it that so many new products fail on the market?…

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